May 25, 2025
Essential knowledge points for air source heat pump dealers, so that you can be invincible in the resale process.
1: National energy-saving policy (closely related to the air source heat pump industry)
As my country attaches importance to environmental protection, the government has introduced more and more energy-saving policies, and the production requirements for various enterprises have become higher and higher. Therefore, being familiar with the country's new energy policy is very helpful for air source heat pump dealers to increase sales confidence.
In Beijing, Shandong and other places, the government has issued relatively detailed energy-saving subsidy policies, and the amount of subsidies for air source hot water system renovation projects has also increased. Therefore, dealers need to fully understand the local support policies that are conducive to the sales of their products.
2: Familiar with the product principle of air source heat pump
Hot water can be produced with air, and high-temperature hot water can be obtained by using the heat in the air. Do you believe this? Many consumers are very mysterious when they hear it! Therefore, as a dealer, you must be familiar with the energy-saving principle of air source heat pump heat pump water heaters, and use the simplest and most popular metaphors to quickly popularize knowledge to customers.
Most of the heat for air source heat pump to produce domestic hot water comes from the air, but this product still needs electricity to "assist". When promoting this product, most customers will ask the same question: You say that air source heat pump is energy-saving, but it still uses electricity? Electricity is needed to drive the machine to operate. The heat of air source heat pump when heating water mainly comes from the air. There is a substance called refrigerant in the unit that absorbs heat from the air to heat the cold water! The amount of electricity used is just to allow the refrigerant to circulate in the sealed system to absorb heat from the air to heat the cold water. The heat ratio of the two is about 1:3.8, which means that the heat pump water heater saves 3.8 times more electricity than the equipment that uses electricity alone to produce hot water. This is the reason why it is energy-saving. In fact, emphasizing the safety of the product is the fundamental reason to impress customers in the end.
3: Reasonable configuration of air source unit
What kind of temperature, what kind of power equipment is equipped.
Through the terminal market survey, it was found that some agents and distributors in the air source heat pump industry, in order to seek higher profits, give unreasonable configurations to users. There is a user who runs a small hotel in the Yangtze River Delta region, and the daily water consumption is about 3 tons. An agent uses a 3-horsepower machine with 3 tons of water. When it was installed, it was summer, the weather was hot, and hot water could be supplied normally. When autumn came slowly, the user felt that the unit was working longer and longer. In winter, it could not supply hot water normally even if it worked 24 hours a day, which made the user regret it. Now the only solution is to install electric heating, which will greatly increase the operating cost and the gain will not outweigh the loss. Places like Shanghai and Hunan, where the temperature is lower in winter (the average temperature is around 5℃), cannot be configured according to the ratio of 1:1. The normal configuration is about 1:0.6~0.8, which is equivalent to using a 5-horsepower host for 3 tons of water.
4: Performance characteristics of air source heat pump
Since the air source heat pump absorbs heat in the air, the temperature in the air will affect the energy saving effect of the air source heat pump and the speed of making hot water. The energy efficiency generally refers to the average energy efficiency of one year. When the air temperature is lower than 15℃, the speed of hot water production will be relatively slow, and the energy efficiency ratio will also decrease as the air temperature decreases; vice versa, when the air temperature continues to rise, the energy efficiency ratio will continue to increase. Agents should be clear about the water production speed and energy efficiency ratio of heat pumps at various air temperatures to avoid misleading.
When promoting products, a brand agent recommended a 1.5-horsepower machine with a 200L water tank to customers. He told the customer at the time: The water in this water tank is for 5 people to take a bath. After use, the hot water temperature can be raised to 55 degrees within 95 minutes. When this heat pump water heater was installed, the weather was still relatively hot, which fully met the standards stated by the agent. As winter slowly approached, users gradually felt that the water in the water tank could not wash 5 people, and the water temperature could not be raised to 55 degrees within 95 minutes. The user called the manufacturer with doubts and said that the machine was not working. Since the agent did not explain these conditions during winter use to the user, the user firmly believed that the unit was abnormal and asked for a new unit, which caused unnecessary losses to both the manufacturer and the agent. Therefore, when communicating with users, agents and distributors must pay attention to explaining these usage characteristics of air source heat pumps.
5: Mastering electricity usage knowledge
An excellent air source heat pump dealer must be a person who understands basic electrical knowledge. Since air source heat pumps use water and electricity at the same time, mastering the most basic common sense of electricity usage is the minimum requirement. Especially for commercial heat pump units, the electricity usage of the entire site must be considered before certain countermeasures can be taken.
Once a dealer did not know much about electricity usage, and a 5-horsepower engineering machine leakage switch tripped. He called the manufacturer's after-sales staff in a hurry and asked them to send someone to help him repair the machine immediately. In fact, this is a very simple problem. The leakage trip can be solved by elimination. The manufacturer's after-sales staff taught the dealer to remove the power supply of the compressor, fan, and circulating water pump of the host in turn by phone, but it still tripped. That means it has nothing to do with the host, and then he was asked to remove the power supply of the water replenishment solenoid valve, water supply solenoid valve, and return water solenoid valve. Finally, it was found that the circuit breaker would not trip after the power supply of the water replenishment pump was removed. This proves that there is a problem in the water replenishment pump. As a result, the water pump was disassembled and it was found that there was a short circuit inside. If someone at the dealership has mastered these basic knowledge, they can quickly help users solve problems and help dealers to have a grasp of details during the sales process.
The above five points are the basic knowledge of air source heat pump dealers. Only by mastering these basic knowledge can there be a chance to sell air source heat pump products better and develop the company more healthily.
